Nike SB | Gassed Up

The winning formula for these projects will always be a lot of gassing up your friends at the session to keep them sparked, mixed with a little bit of light banter in between to keep them laughing and the vibes soaring.

Gassed Up is the latest video from Nike Skateboarding featuring Nicole Hause, Hayley Wilson, Arin Lester, Sarah Meurle, Chloe Covell, Victoria Ruesga, and more.

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Nike SB | Jarritos

Back in 1950, Don Francisco Hill changed the soft drink game in Mexico City by offering naturally flavored sodas and unexpected flavors. From coffee to tamarind, Jarritos—named after traditional Mexican clay drinking jugs–forged their brand by staying true to their Mexican heritage and pushing flavor profiles further.

The Nike SB Dunk Low Jarritos weaves its rich history and signature colors into a canvas and leather Dunk inspired by the original canvas bags used to harvest the vibrant fruits that drive the brand’s unique flavors. Using custom insole art, bold colors, and their iconic green and orange hues, the SB Dunk Low Jarritos pays homage to culture, tradition, and craft. Along with three lace options, co-branded tongue and heel art, the shoe features a tearaway canvas overlay in high abrasion areas, revealing hits of safety orange when skated.

Follow Carlos Ribeiro, Tanner Burzinski, Victoria Ruesga, Guy Mariano, and Jake Anderson as they take the SB Dunk Low by Jarritos through Los Angeles, California

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Nike SB | Fly Streetwear | The Fragrance of Shanghai

The SB Dunk Low Fly Streetwear blooms with nostalgia and promise with a local perennial taking center stage. With colors, art, and details inspired by the gardenia flowers sold by street vendors, the SB Dunk Low Fly Streetwear boasts ornate details throughout its design, including embroidered art, custom insoles adorned with Chinese calligraphy, and a reimagined Swoosh, emulating the fragrant gardenia bundles central to its story.

The SB Dunk Low Fly Streetwear is available Thursday, March 23 in select skate shops and Saturday, March 25 in SNKRS.

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Nike SB | Air Jordan 4

Released in 1989, the Air Jordan 4 took flight with Tinker Hatfield’s design chops and Sandy Bodecker’s help at the helm. Introducing new materials to the courts and evolved tech for breathability, the AJ4 continued the franchise’s cutting design and luxury-influenced aesthetics. Like the man himself, the run remained flawless and the Air Jordan 4 instantly became an icon. Beloved by many for its undeniable style and comfort, the original Air Jordan 4’s design became a perpetual “what if” for skateboarders looking for a performance shoe that stepped up to the progression of a revolutionary era. In 2023, the circle is complete.

Featuring Nicole Hause, Dashawn Jordan, Oski Rozenberg, Caleb Barnett, Antonio Durao, and Eric Koston.

The Nike SB Air Jordan 4 drops March 17 in select skate shops and March 21 in SNKRS.

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Nike SB | Doyenne

Back in 2017, the founders of Doyenne saw a void in their local scene and quickly mobilized to fill it. Seeing a lack of diversity and representation at skate parks, the streets, and, most importantly, the absence of a safe space for new skaters to express themselves, they started by organizing a skate meet-up in the brand’s hometown of Glasgow, Scotland. The impact of those early sessions sparked their project to become a full-fledged brand with the goal to represent and inspire the community around them and abroad.

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Creating The Nike SB x Ebay Tribute Dunk Box (Sold for $40,000!!!) – KEEN

A 20 year story in the making, Nike SB and ebay paid tribute to the patriarch of Nike Skateboarding, Sandy Bodecker, with the launch of 10 Charity Dunk Lows benefitting the Bodecker Foundation. Each Special edition box came complete with 1 pair of the Tribute Dunk, an homage to the original Charity Dunk, 1 pair of the 2022 release eBay Dunk, a commemorative saw, and commemorative plaque.

Plus, YOU CAN SKATE THE BOX! Each of these super custom/commemorative skateable shoe boxes were auctioned off on eBay with 100% of the proceeds going towards the Bodecker Foundation, which fund a variety of programs aimed to empower creative youth to imagine and achieve their artistic, educational, and professional dreams.

Through the auction of these boxes, they were able to raise a total of $355,000!

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Nike SB | Best of 2022

2022. What a year. From Ishod’s first signature shoe to partnerships with incredible community organizers and advocates like Skate Like a Girl and froSkate to Nyjah’s mind-melting, three-song part, 2022 tapped team riders and collaborators to celebrate 20 Years of Nike SB. Here’s the best of year. See you in ’23.

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