Since the beginning, our culture was created and motivated by one thing… change. In fact the magic is that every wave, every skate spot, every painting is different and constantly evolving. As we look ahead we are motivated to embrace change and build a New Future together. While we are equally cautious and concerned for the overall well-being of the human race and mother earth, we have no doubt that our collective creativity will be an engine of positive energy. Though these times are different, the only constant is change, let’s embrace it with an open mind.

Show us your passions (your THIS) and tell us how you’re embracing change. We want share your story with our followers on Instagram so use the hashtag #truetothis and mention @volcom so we can regram! – VOLCOM