Montage / Edit, New Product, Video

VIOLET/LIFE

No Comments

Life Skateboards was started in the early ’90s by pro skater Ron Allen after leaving H-Street. The name of the company came from De La Soul’s track This Is a Recording 4 Living In a Fulltime Era (L.I.F.E). The team included Sean Sheffey, John Reeves, John Deago, Kien “Donger” Lieu, and Ron Allen himself—just to name a few.

Life dropped their defining video, A Soldier’s Story, in 1991. The video was gritty and unfiltered, introducing Sean Sheffey in his breakthrough part that closed the video and helped cement Life as a company.

Life Skateboards was active roughly from 1990 until about 1993.

Now in 2025, Violet has teamed up with Life’s creator Ron Allen to release shirts and boards featuring the original Life shape and the iconic logo that Ron drew himself when he started the company.

Appearances by Ron Allen, Troy Gipson, Patrick O’Mara, Kris Brown and Mike Ward.

Shop the Collection HERE.

Continue Reading

Montage / Edit, New Product, Video

ACE TRUCKS || Lawrence Ravail For AF1 Inverted

No Comments

Originally from Reunion Island now living in Bordeaux, Lawrence Ravail has made a strong statement in short order with skating that is representative of that journey. He approaches with finesse and finishes with impactful stomps, leaving stairs, gaps, ledges, bar hops and banks in ruins. A well rounded field test that makes a great case for the AF1 Inverted truck being the best skateboarding truck in the world.

AF1 Inverted trucks and baseplates are available at your local skateshop and direct at mesaskatesupply.com

Continue Reading

Montage / Edit, New Product, Video

Volcom Featured Artist Series x Todd Bratrud | Spring ’23

No Comments

Growing up in Crookston, a small farming community in rural northern Minnesota. Todd moved on to drawing and skateboarding as a means for fun around 1989. Somewhere along the way ending up doing all things art related for Consolidated Skateboards for a good number of years. These days Todd is stationed in Northern Minnesota doing art on a regular basis for a variety of brands. For the most part considered as a freelance illustrator working mostly within the skateboard world, and as you might guess, still trying to be skateboarding almost every day.

Feel the primal need of skateboarding with Todd Bratrud and shop the collection HERE.

Continue Reading

Interview, Montage / Edit, New Product, Video

Thunder T2 Truck Review with Ben DeGros | Skateboarding Review

No Comments

In this video, we link up with Ben Degros for a deep dive into the brand new Thunder T2 Trucks. Known for his honest, in-depth gear breakdowns, Ben puts the latest Thunder Trucks to the test with a full product review that covers everything from turning radius to weight to grind feel. Whether you’re a Thunder loyalist or just curious about what’s new in the skateboarding world, this review delivers the details you actually care about.

Continue Reading