HUF WORLDWIDE // HOLIDAY ’18 LOOKBOOK

For the Holiday ‘ 18 Collection, HUF ventures back to the city of San Francisco—home to the original HUF boutique in SF’s Tenderloin District—as homage to the brand’s Bay Area roots. From the less traveled back allies of Mission District and Chinatown to the world famous Golden Gate Bridge, HUF rolls through the SF streets to showcase its latest winter wear.

Continue Reading

HUF Footwear Commercial #056 // Tyler Bledsoe

Introducing the HUF Hupper 2, a new skate shoe innovation. Looking back to our roots, the HUF Hupper 2 is a recontextualization of an iconic HUF Footwear original, developed through HUF’s T1-KCUF reverse-engineering technology. Durability from the ground up, the HUF Hupper 2 sits atop a new vulcanized last featuring a long-lasting geometric tread outsole. The higher-profile, refortified 3D foxing tape offers enhanced durability, grip and stability. Designed for comfort on and off the board, the HUF Hupper 2 is fitted with HUF’s PERFSHOCK insole. A layered toe cap and ranguard wrap, reinforced with double-stitching, offers increased protection in key abrasion areas. The HUF Hupper 2 is instantly recognizable with its prominent H-branded styling on the side quarters.

Continue Reading

HUF Footwear Commercial #055 // Josh Matthews

Introducing the HUF Hupper 2, a new skate shoe innovation. Looking back to our roots, the HUF Hupper 2 is a recontextualization of an iconic HUF Footwear original, developed through HUF’s T1-KCUF reverse-engineering technology. Durability from the ground up, the HUF Hupper 2 sits atop a new vulcanized last featuring a long-lasting geometric tread outsole. The higher-profile, refortified 3D foxing tape offers enhanced durability, grip and stability. Designed for comfort on and off the board, the HUF Hupper 2 is fitted with HUF’s PERFSHOCK insole. A layered toe cap and ranguard wrap, reinforced with double-stitching, offers increased protection in key abrasion areas. The HUF Hupper 2 is instantly recognizable with its prominent H-branded styling on the side quarters.

Continue Reading

HUF Quality Footwear Presents: The Boyd

Taking contrasting cues from traditional court sports, the HUF Boyd is a newly introduced court-inspired skate shoe. Finessed design and distinctive construction unite in an elegant, low-profile silhouette. The distinguished upper is stamped with gold foil HUF logo branding and featured throughout are durable blind-stitch seams, perforated pattern detailing and micro nylon heel pull. Precisely formulated HUF Infinity Rubber is accented by a classic star tread pattern on the outsole, while a supportive thin compression molded insole features a traditional rubber cushion matrix. The HUF Boyd provides equipped durability for skateboarding, and exemplifies a new attitude in skate lifestyle.

Continue Reading