On August 7th the new HUF SF store at 968 Valencia St. opened and celebrated with a full line up of events around The Mission.
HUF Fall 21 Collection // Night Moves
Night moves for the Fall collection. Featuring team riders Cyrus Bennett, Salomon Cardenas, Carl Aikens, Dan Plunkett and Erik Herrera.
HUF X JENKEM Present “The Secrets of Skateboarding” Capsule
The Secrets of Skateboarding will challenge you with a series of puzzles, activities, and semi-holy texts on your journey to become a fully enlightened skateboarder. Never again will you feel awkward at the skatepark after you dive into the wormhole of skate-nerdom within this sacred zine. Shop the Collection HERE.
Cyrus – HUF
Originally from Colorado and now calling Brooklyn home, Cyrus has that unmistakable combination of speed and style. Raw meets refined. A perfect fit for HUF.
Carl & Erik – HUF
When you got two friends who skate together, travel together, are coming up together, it only makes sense to add them to the squad at the same damn time. You’ve seen Carl Aikens and Erik Herrera running with HUF for a little while now, and after a couple trips from LA to NYC and back again, it’s time to make it official. Carl and Erik for HUF.
HUF x HAZE
The HUF x HAZE capsule features the artist’s signature letter forms on a range of apparel and accessories, including a very special tribute piece to the late Joshua Prince, aka Dust La Rock, a past HUF designer who passed away in 2015.
CALEB – HUF
Originally from and currently living in Richmond, VA, HUF met Caleb McNeely on an extended stay in LA. They ended up giving him a job at the HUF LA store, but gave him the boot shortly after, and told him he should be skating instead. A couple years later, and a few trips around the country, we’re here with this. Caleb for HUF.
HUF x CULT
A collab 25 years in the making. CULT founder Robbie Morales breaks down his history with Keith Hufnagel for the HUF x CULT capsule, complete with a custom HUF Cruiser bike. The HUF x CULT capsule is available now HERE.
HUF Holiday 20 Lookbook // Skateboarding & Street Art
Skateboarding and street art. The Holiday collection closes out a year-long homage to HUF’s past. Taking inspiration from 90s skate culture, the collection gets an additional dose of winter-ready pieces with nods to friends in NYC, San Francisco, London and Tokyo. Shop the Holiday Collection HERE.
HUF – Remio Art Install Timelapse
A preview of what’s to come for the Holiday 20 collection. Art install by Remio.
Nine Club EXPERIENCE #116 – Rest In Peace Keith Hufnagel
We remember Keith Hufnagel, Chris Colbourn x Cobra Man’s “Heatwave” Part, JENKEM – The History of Skateboarding’s Favorite Camera, How to be a Pro Gamer, Eldy’s pick of the week, Jamie Thomas Stop And Chat Recap and much more!
HUF 002 // Justin Drysen’s Part
Rewatching and reposting parts from past HUF videos. Here’s Justin Drysen’s part from HUF 002, originally released in 2018.