Steve Rocco and Mike Vallely discuss Steve trading Mike from Independent trucks to Venture Trucks, Mike leaving Powell Peralta for World Industries after signing a 10 year contract, Rocco offering shares of World Industries to Mike and Rodney Mullen, Rodney Mullen presenting Mike with the Barnyard shape, Mike hating and not understanding the Barnyard graphic, the different World Industries logos, Steve receiving countless Cease and Desists for graphics, being sued by Disney and Theodor Geisel better know as Dr Seuss, Mark Gonzalez and Mike wearing UCLA gear at Savannah Slamma, Rocco’s “Out with the old in with the new ad” after Mike left World Industries and much more!
The Search For Steve Rocco, OG Skater & Founder of World Industries – JENKEM
If you know Jenkem, you know this is about as close to a magnum opus interview as there ever was. Steve, along with being a pioneer of 70s, 80s and early 90s skateboarding, owned World Industries, and spearheaded the street skating movement alongside some of the best skaters around at the time. After many years we Jenkem was finally able to get Steve in on an interview and damn, this feels good to write. Raise a glass, ’cause they did it, baby.
Anthony Van Engelen, Steve Rocco, Kevin Taylor | Nine Club Live #47
Chris Roberts and the Nine Club talk Anthony Van Engelen, Steve Rocco, Kevin Taylor and more Live!
Rubbish Heap 1989 FULL VIDEO – World Industries
Rubbish Heap video by Spike Jonze back in 1989 featuring Billie Waldman, Chris Branagh, Chris Pastras, Jef Hartsel, Jeremy Klein, Jesse Martinez, Matt Wood, Mike Vallely, Randy Colvin, Rodney Mullen, Ron Chatman, Steve Robert, Steve Rocco, and Todd Congelliere.